Search Engine Optimization: Local Businesses 

Local SEO starts with setting up your local listings in the major search engines. In some cases this involves consolidating multiple listings, which are automatically generated if references are found. Ultimately, the creation and consolidation of listings is done based on your telephone number, so having access to this is very important.

• Bing Local
• Google Places
• Yahoo Local

Local Business Directories

Once your Joomla Instance is listed in the main 3 local business directories listed above, you will need to improve the ranking of these listings. The major search engines seem to take a combination of your organic ranking and your prominence on other local directories. Here is a good list of local listings site. Some are paid and some are free.